A client got pissed at me for not working on a Sunday.

We did deliver on Monday, but they still berated me about the importance of deadlines, as if I didn’t know.

I stood up for our team, copying them and the client team members, letting them know that it was NOT okay to expect work on Sunday.

We want our people to rest on the weekend, spend time with their families, and have a happy life.

Remember that deadlines can be negotiated. Communicate up front your expectations and take care of your team.

You can pull the fire alarm once in a while, but if you make everything an emergency, you will burn your people out.

The client is NOT always right.

If you don’t take care of your team, then who is going to take care of your clients?

Dennis Yu

Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations. You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel. You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.

Dennis Yu