Even if you are not a Karen Freberg, you can still teach others from right where you are, to lift where you stand.
Formal educators must work with private sector professionals like us to bridge the training gap that students face when they graduate- so we can help them get great jobs and be awesome employees in our companies.
Karen not only is an incredible professor, but somehow finds the time to train professors who want to teach social media to their students, write textbooks, speak at conferences, and be a practitioner herself.
We are all teachers, even if not formally, and can learn from her example.
Dennis Yu
Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.
You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.
You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.