I did 80 hours of work in 30 minutes.

In December 2018, I looked back at the most popular posts from my page and I extended the boosts on them.

So instead of having to come up with new stuff to say every single day, I rely upon my greatest hits to continue producing results.

Here is a one-minute video I made at the end of 2017 at Bondi Beach in Australia.

It got 38,000 views at $0.004 per view— about half a penny.

So I edited the post from saying “in 2018” to “in 2019”, and the message is still as relevant.

Then I boosted it again for a few more months- or more accurately, some of our trained specialists are identifying which posts to adjust and boost, following their training.

What would have taken me 80 hours to write 100 posts and boost them, now is only 30 minutes for me.

I’ll bet this strategy works for you, too.

If you understand how to make content evergreen, how to use your profile and public figure page together, how to cross-post to LinkedIn, how to use the “dollar a day” method, and how to train others to do this for you.

Dennis Yu

Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations. You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel. You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.

Dennis Yu