Dennis Yu

Jesus told me to do it.

That’s the justification I got from a former partner who robbed me blind— stealing a client and the truck I bought him to not leave us.

It takes 5 years to truly get to know someone— if they merely say what is convenient for them versus establishing a track record of doing what they say they will do.

Digital and social is a fast and loose game that knocks you off balance if you’re not vigilant.

Today, I saw an article in Entrepeneur about how most followers and engagement are fake— bought for pennies each. And then the bulk of that article goes on to overly promote a company with a tool that supposedly detects fake followers.

Yet this company likely paid to place this article— the irony.

The next breathless claim of instant success via “secrets” you must sign up for to get— remember what’s real.

Same clown, different circus.

You’d think that with data now so easy to retrieve, and facts so easy to verify, that there would be fewer scams.

It actually works the other way around- the charlatans believe there are more places to hide and an infinite mass of people to scam.

So build fewer, high-quality relationships— not more.

Connect with people in-person, not just online— which means you must say NO to more things, even which seem promising.

Slicing that same large pizza into 32 slices instead of 8 slices doesn’t yield you 4 times more pizza- and neither will spreading your time across more people and projects.

The friends in my life from 5+ years ago are more valuable to me than the people I met last week— since they’ve vetted themselves.

And my 10+ year friends are pure gold— though I’m often distracted by the shiny things that turn out to be fools’ gold.

The expensive lesson I’m still learning- is to trust, but verify. The bird in the hand is worth more than 2 in the bush.

When you’re in a hurry, you’ll make mistakes.

“Con man” is short for “confidence man” because they know how to play to your fears and generate trust.

Digital isn’t enlarging the world- it’s making it smaller. Focus your energy in the few proven places that matter, and resist the scatter.

Dennis Yu

Dennis Yu

Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations. You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel. You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.
I'm a member of Blitzmetrics Academy and a friend of Dennis to boot. Not only is Dennis highly intelligent and full of great and creative ideas, he's also incredibly generous with both his knowledge and his time. Success couldn't come to a better guy. Thank you for all that you do for the world, Dennis! 🙏

Michael Pacheco

Marketer

Thanks 🙏 for being shining light in this industry. Love what your building for works overseas too network for jobs so innovative. Dennis helped me navigate having bad experiences with marketing agencies and doing dollar a day marketing which has helped my personal brand tremendously. Highly recommend.

Eric Skeldon

Founder at Kingdom Broker

Working with Dennis has been a delightful experience. After meeting him in 2015 I got to collaborate with him on countless occasions. His understanding for state-of-the-art marketing, his implementation, and his leadership put him into the top 0.01% of marketers and mentors.

Jan Koch

Ihr kompetenter Partner für innovative KI-Strategien.

I had the pleasure of interviewing Dennis for my podcast in 2021 and since then we have maintained a friendship that grows with each interaction. I have seen Dennis' devotion to his friends and clients firsthand, and our conversations often result in us talking about how we can provide more value to the people around us. He is someone whom I can ask questions on a technical level, and look to on a personal level. If you have any hesitancy about hiring him, get over yourself and do it!

Isaac Mashman

Help scaling personal brands.

Geez, where do I start recommending Dennis? First, he is an absolutely brilliant marketer who understands where marketing is today and where it's going tomorrow. He also has an incredible passion for the International Worker community. The lessons he has taught me from his almost 20 years of experience hiring International Workers have been immense. Most importantly though. Dennis Yu is someone who wants the absolute best for you and is willing to tell you the truth. Dennis sat with me at a point in my business where I was floundering but did not want to admit it. He asked some very straight forward questions to get me to admit my issues, highlighted the issues, and then helped me create a roadmap to success.

Atiba de Souza

International Keynote Speaker | Video Content Superman | Superconnector |

Dennis, which I had the pleasure of working with is one of the most giving, honest and tell you as it is person I ever know. The knowledge this man has is remarkable and he just gives it out freely. He is not pretentious and always entertain anyone big or small in the industry always willing to help. If you ever get a golden opportunity to work with him or mentored by him say YES!. You will notr regret Dennis, which I had the pleasure of working with is one of the most giving, honest and tell you as it is person I ever know. The knowledge this man has is remarkable and he just gives it out freely. He is not pretentious and always entertain anyone big or small in the industry always willing to help. If you ever get a golden opportunity to work with him or mentored by him say YES!. You will not regret

Nixon Lee

The PR Whisperer

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