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Tori Deatherage

Authority Audit · Strong signals, ready to consolidate

Tori Deatherage

Founder & Chief Strategist, Sauv Strategies
#8 of 48Authority BuilderAndover, KS

You have real proof and an active presence. The gap is structure: a clear entity home and consistent name string would turn scattered signals into a single, citable identity.

42of 100Room avg 28
Web presence25 / room 13

Social footprint50 / room 35

Press / entity signal66 / room 42

Knowledge-Panel readiness0 / room 11

The read

Who you are, in one paragraph

& Employer Founder & Chief Strategist, Sauv Strategics (August 2017 – present), Wichita/Andover, KS area. She is also listed as VP of Marketing at Market Advisory Group (a Wichita-area retirement planning firm) – this appears to be a current part-time or contracted role, not a competing full-time position. No start date is visible on that page.

Strengths

What you’ve already earned

  • +
    Active multi-channel social presence
    You already publish where your audience is — that consistency is the raw fuel for a dollar-a-day amplification engine.
  • +
    A verified credential
    Co-Producer, God Save the Wings (2020) – feature-length documentary about the Wichita Wings indoor soccer team of the 1980s. Released Feb 22, 2020 at the Orpheum Theatre,…
  • +
    Founder credibility
    Founder, Wine About Cancer (2016-present) – Annual fundraiser for the Leukemia & Lymphoma Society (LLS), now in its 10th year (April 16, 2026 event). Born from her 2016 LLS…
  • +
    A verified credential
    LLS Woman of the Year Candidate (2016) – per LinkedIn and wineaboutcancer.com
  • +
    Third-party validation exists
    You appear in places you don't control — press, podcasts, awards, or named work. That outside corroboration is gold for entity-building.
  • +
    A real, specific role
    Your position as Founder & Chief Strategist, Sauv Strategies is concrete and verifiable — clarity of role is the starting point for a clean entity.
Priority gaps — ranked by leverage

Your fastest, highest-impact fixes

  • No name-domain home — Register yourname.com and publish one canonical bio page
    Use skill #4 · personal-brand-website-agent
  • Inconsistent handle — Pick one handle and apply it across every platform
    Use skill #1 · personal-brand-strategist
  • No structured data — Add Person schema + sameAs links to your entity home
    Use skill #5 · knowledge-panel-entity-seo
  • Not yet AI-citable — Publish one definitive article in your topic
    Use skill #9 · definitive-article-writer
  • No amplification — Boost your best proof asset at ~$1/day
    Use skill #7 · dollar-a-day-strategist

Where you already show up

Channels we found under your name — the raw material for your authority machine.

GCT — goals · content · targeting

Questions for you, Tori

Answer these and your audit sharpens from good to precise. These are the gaps where your goals, content focus, or target audience weren’t fully clear to us.

1

@heretowine vs. professional identity

Is @heretowine intentionally a personal/lifestyle account separate from Sauv Strategics, or would she want to unify under a professional handle? What's her comfort level with mixing personal content and professional content on the same channel?

2

torideatherage.com

Does she own torideatherage.com? The domain resolves but returns a bot-challenge redirect — is she aware of this? Does she want to build a personal site there, or redirect it to sauvstrategics.com?

3

Market Advisory Group VP role

What is the nature of her VP of Marketing role at Market Advisory Group — is this a contract client, part-time employee role, or barter arrangement? Does she want it on her personal brand narrative?

4

Wine About Cancer as personal brand anchor

Wine About Cancer is now in its 10th year — a remarkable community achievement. Is she open to making this a primary personal authority story (not just an annual event she organizes)? It's arguably her strongest public proof of leadership and community impact.

5

Documentary producer credit

*God Save the Wings* is on Amazon Prime and has an IMDB credit. Does she actively reference this? Most small business owners wouldn't think to use an IMDB credit for marketing authority — does she see it that way?

6

Content strategy gap

No blog, no podcast, no newsletter under her name. As a marketing strategist, she has strong credibility to teach. Is she open to creating educational content? If so, what format — LinkedIn articles, Instagram Reels, short-form video, or podcast?

7

Professional certifications

Does she hold any Google, Meta, or HubSpot certifications? If not, would she consider pursuing one as a credibility signal, even though her experience likely exceeds what certifications measure?

8

Client naming / case studies

The Sauv Strategics website mentions a wide range of industries but names no clients. Does she have any named clients willing to be referenced or provide a testimonial?

Your toolkit

The 10-skill Local Service Spotlight pack

Drop these Claude agents into your workflow and run them in order. Each one closes a specific gap above.

1

personal-brand-strategist

Locks your GCT — goals, content pillars, target audience — into one clear positioning sentence.

2

positive-mentions-harvester

Finds every existing mention, review, byline, and tag you already earned across the web.

3

reputation-gap-analyzer

Maps where your name shows weak, missing, or wrong results so you fix the highest-leverage gaps first.

4

personal-brand-website-agent

Stands up or upgrades your name-domain entity home with the right schema and links.

5

knowledge-panel-entity-seo

Builds the structured-data + corroboration trail Google needs to grant a Knowledge Panel.

6

ai-search-visibility

Makes you quotable to ChatGPT, Perplexity, and Google AI Overviews.

7

dollar-a-day-strategist

Boosts your best proof content for ~$1/day per channel to compound reach.

8

content-factory

Turns one long asset (talk, podcast, post) into weeks of cross-platform content.

9

definitive-article-writer

Writes the one authoritative article that becomes your citable reference page.

10

recursive-self-improvement-qa

Loops the whole system, grading and re-grading until the work is genuinely great.

Your full 15-page audit is ready

Every score broken down, your strengths, your roadmap, and the exact prompts to run in Claude — built just for you.

Download your 15-page audit (PDF) ↓

Dennis YuLocal Service Spotlight · Authority Audits
dennisyu.com

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