Google placed in beta yesterday a new service to create free display ads. This is a cleaner implementation, in my opinion to what Yahoo and AdReady have with MyAds. Slowly, Google is moving from text-based to true self-serve advertising. This is going to put a lot of low-value designers out of business. This service allows you to fill out a form with text and then be able to customize colors and effects, plus upload an image. It automatically creates banners in a variey of sizes, saving you time and effort.
So now you can count on Google for your local advertising needs– plus get free analytics tools, email services, and other items– all free. Now all they need to do is provide a local listings tool that submits to all the directories to round out the whole package.
Dennis Yu
Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.
You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.
You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.
