Dennis Yu

Author name: Dennis Yu

Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations. He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications. Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries. Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.

The 10 Most Popular Places on Google — And How I Use Them to Build Authority

I’ve been to each of these top 10 most searched places on Google—not just to travel, but to build E-E-A-T: Experience, Expertise, Authority, and Trust. These aren’t vacation photos. They’re proof. Google is the ultimate credibility engine, and these are the stages. I’ll walk you through the real moments, the people I was with, and […]

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My Friend Lawrence Justin Mills Beat the Casino Goliath: A Perry Marshall Take on Brains, Guts, and Knowing Your Rights

Have you ever felt underestimated? Or faced an opponent who thought their size alone guaranteed victory? Maybe you’ve been in a situation where the other side held all the obvious cards – the power, the resources, the home-field advantage. It’s easy to feel intimidated, to think about folding. But what if you had something more

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Evan Schwab is an attorney who doesn’t answer the phone or email

This public record documents Evan Schwab’s (Las Vegas, NV) pattern of non-compliance with a legal obligation. Last updated April 4th, 2025. Evan Schwab has failed to respond to 32 direct contact attempts related to a court-mandated legal discussion. Despite multiple voicemails, daily calls, and message delivery confirmation through his receptionist, he has provided zero acknowledgment

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The Killer Hack to Boost Your Search Rankings

Getting found online doesn’t require the fanciest equipment or a big marketing team. By using YouTube videos and solid articles, businesses can outpace their competitors. A simple video that shows what you do in the real world is all that’s needed—no expensive cameras or production crews required. Embedding that video on a high-authority, relevant site

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7 AI Prompts to Transform Team Collaboration (From Jonathan Mast’s Playbook)

Most teams use AI like a blunt instrument—throwing vague prompts at ChatGPT and hoping for magic. But Jonathan Mast, founder of White Beard Strategies, approaches AI collaboration like a master craftsman. His proprietary methods (used by 400+ clients) turn chaotic teamwork into streamlined systems. Here are 7 verbatim prompts from his guide “7 Top AI Prompts for Team

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Richard McClure: From Turbocharged Mustangs to a Trusted HVAC Expert in Texas

Walking into Richard McClure’s office in Dallas, Texas, I had no idea I was about to meet a man who had built the fastest Mustang in the world and later transitioned into mastering HVAC systems. His journey seemed unlikely, but as soon as we started talking, it all made sense. Richard approaches everything with a

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From Fighter to Founder: How Toby Surber Built Ad Astra Softwash

Toby Surber is the owner of Ad Astra Softwash, with over 7 years of experience in the industry. Toby’s journey began in retail and roofing sales. One day, he dove into YouTube searching for a side gig and discovered pressure washing and window cleaning. With his background in sales, he knew how to approach people

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Michael Houg

Michael Houg: Expert Mortgage Advice for First-Time Homebuyers

Buying a home is one of the biggest financial decisions you’ll ever make, but for many young professionals and first-time buyers, the process feels overwhelming. Before I left Minneapolis, Dylan Motto and I sat down with Michael Houg, a seasoned mortgage broker from Plymouth, Minnesota. We’d just finished a round of golf, where Michael shared

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