Dennis Yu

$250,000 salary making PPC campaigns

If you’re willing to live where Slumdog Millionaire was filmed, you can make a lot of money.

ReachLocal has 25-30 folks in Mumbai, India making PPC campaigns for their US-based customers. They need someone to manage that team.  Read the job posting here.

This also includes setting up landing pages, which are just a reverse proxy of the customer’s website. This allows ReachLocal to avoid the hassle of trying to get access to the client’s site, dealing with an incumbent webmaster, or messing with non-scalable SEO.

12 million rupees, by the way, is $250,000 a year. And in Mumbai, that’s a lot of money– as most people who do PPC professionally make $1-$2k a month– we know, as we’ve hired a few folks from the biggest firms with only limited success.

Interesting what you can learn about competitors by reading their job postings. When we bid against mega agencies such as iProspect and iCrossing, we’ll take a look at their job postings to determine how they structure their teams, what they pay people, and how their processes work.  Read carefully and you’ll be surprised by what you can learn!

Alternatively, if you want to remain in the US and work for a killer company doing PPC in the local space, contact me– yourcontentfactory.com.  We don’t offshore any of our PPC, as quality control is so important.


Dennis Yu

Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations. You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel. You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.

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