How many companies do you know that actively build up their employees on LinkedIn, actually encouraging them to be seen by other companies?
You’d think this is a recipe for disaster– your best folks might get hired away.
But if you truly take care of your people and if you find team members that care more about mission than money, then actively building your people’s brands is critical to your own company’s growth.
After all, if your people AREN’T attractive to other companies, then what quality do you really have?
One of our stars is G (and this is a screenshot of his LinkedIn profile).
We took this photo a couple of weeks ago when we met our VA team in the Philippines. Such loyal, happy, humble people– the key to our success!
Dennis Yu
Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations.
He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications.
Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries.
Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.