Here’s the solution– and it doesn’t require having a big following.
Involve other people to get their engagement on your posts– talk about them, not you.
Engage on other people’s posts, so they engage on yours– don’t expect everyone to come to you first.
Dollar-a-Day Strategy
And finally, use my Dollar a Day strategy to boost any post you have to any audience you want to reach on any social media channel, potential clients, the media, your wife, people in your industry, etc.
Use dollar a day on either super-targeted influencer posts or sales-related posts to avoid Facebook dropping down and stopping organic reach on pages.
Dennis Yu
Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.
You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.
You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.
