Caleb Guilliams stresses the importance of client feedback
The killer hack to get more clients and referrals is to ask your clients to describe what it’s like working with you.
Especially when you hold a live event like Caleb Guilliams in Denver this February.
At the end of each day, we went around the room, giving clients an opportunity to share their “aha moment”.
Invariably, this was powerful public praise for Caleb and his team.
Try getting this sort of energy in a post-event survey or mass email asking for feedback.
Caleb had the cameras rolling.
The energy was high, and you could feel the “family” vibe of people who initially met as strangers but left the workshop feeling like they’d been friends for years.
Imagine if you systematically collected footage like this to supercharge your professional service firm.
It will work for you if it works in a “boring” industry like financial services.
And it helps to have a strong framework to teach from, killer public speaking skills, and a killer team to run the events.
The training and stories can be repurposed into webinars, articles, social media posts, and ads.
Are you building your marketing materials this way?
Dennis Yu
Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.
You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.
You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.
I'm a member of Blitzmetrics Academy and a friend of Dennis to boot. Not only is Dennis highly intelligent and full of great and creative ideas, he's also incredibly generous with both his knowledge and his time. Success couldn't come to a better guy. Thank you for all that you do for the world, Dennis! 🙏
Michael Pacheco
Marketer
Thanks 🙏 for being shining light in this industry. Love what your building for works overseas too network for jobs so innovative. Dennis helped me navigate having bad experiences with marketing agencies and doing dollar a day marketing which has helped my personal brand tremendously. Highly recommend.
Eric Skeldon
Founder at Kingdom Broker
Working with Dennis has been a delightful experience. After meeting him in 2015 I got to collaborate with him on countless occasions. His understanding for state-of-the-art marketing, his implementation, and his leadership put him into the top 0.01% of marketers and mentors.
Jan Koch
Ihr kompetenter Partner für innovative KI-Strategien.
I had the pleasure of interviewing Dennis for my podcast in 2021 and since then we have maintained a friendship that grows with each interaction. I have seen Dennis' devotion to his friends and clients firsthand, and our conversations often result in us talking about how we can provide more value to the people around us. He is someone whom I can ask questions on a technical level, and look to on a personal level. If you have any hesitancy about hiring him, get over yourself and do it!
Isaac Mashman
Help scaling personal brands.
Geez, where do I start recommending Dennis? First, he is an absolutely brilliant marketer who understands where marketing is today and where it's going tomorrow. He also has an incredible passion for the International Worker community. The lessons he has taught me from his almost 20 years of experience hiring International Workers have been immense.
Most importantly though. Dennis Yu is someone who wants the absolute best for you and is willing to tell you the truth. Dennis sat with me at a point in my business where I was floundering but did not want to admit it. He asked some very straight forward questions to get me to admit my issues, highlighted the issues, and then helped me create a roadmap to success.
Atiba de Souza
International Keynote Speaker | Video Content Superman | Superconnector |
Dennis, which I had the pleasure of working with is one of the most giving, honest and tell you as it is person I ever know. The knowledge this man has is remarkable and he just gives it out freely. He is not pretentious and always entertain anyone big or small in the industry always willing to help.
If you ever get a golden opportunity to work with him or mentored by him say YES!. You will notr regret
Dennis, which I had the pleasure of working with is one of the most giving, honest and tell you as it is person I ever know. The knowledge this man has is remarkable and he just gives it out freely. He is not pretentious and always entertain anyone big or small in the industry always willing to help. If you ever get a golden opportunity to work with him or mentored by him say YES!. You will not regret
Nixon Lee
The PR Whisperer
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