The strong players will emerge way out ahead of the weaker players in this crisis– since they are doubling down on the cheap traffic and deals all around.
It’s been this way in every recession, which is why the successful folks have been in cash for the last 6 months– waiting for the deals to emerge.
People have been asking where to weigh the marketing effort right now.
Put 30% into WHY, 60% into HOW, and 10% into WHAT.
The WHAT is remarketing and Google search.
Dennis Yu
Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations.
He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications.
Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries.
Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.
