Google is killing off the 3rd party cookie
So anyone relying upon website custom audiences across ANY platform needs to start thinking about native audiences and to start […]
Google is killing off the 3rd party cookie Read More »
It is better to be kind than right
When you look back on what could have been, and the Phyrric victories you’ve “won”, realize it wasn’t worth it.
It is better to be kind than right Read More »
I’ve been spending $2 a day boosting posts on Facebook
How do you think it performed? Some people might say that $135 to generate just one click was a big
I’ve been spending $2 a day boosting posts on Facebook Read More »
What I wish I’d known.
If I was starting a digital or social media agency, these are the tips I wish I had known— they
What I wish I’d known. Read More »
I USED TO take pictures of places.
Beautiful sunsets and monuments and the like. But then I stopped. My pictures had no people in them, especially not
I USED TO take pictures of places. Read More »
We know video is important
But watch your transcriptions, lol! The Better Sax guy plays some sax music!
We know video is important Read More »
Read this.
I got this email from Facebook wanting to schedule a call, showing that Facebook is trying to improve. Then, two
Some Advice.
One of our clients (a hotel chain) asked if they should run untargeted ads (the entire United States) to let
Between any two points, you can draw a line.
Selectively, you can rationalize any conclusion, by ignoring the dots you don’t want to see. That’s why your own self-belief
Between any two points, you can draw a line. Read More »
I was putting off writing an article for a publication on what it’s like being a social media professional.
And I had another appointment starting in 10 minutes. So instead of sitting down to write a bunch of words,