Look at where the confidence monitor is, so you can see the countdown timer and your slides.
Know where the steps are, so you can walk up without confusion.
Check your AV, since screen resolutions might not be what you expect.
Walk the boundaries of the room, so you can psychologically OWN the space, like a predator-marking territory.
Pace the stage, so you know how far you can walk when it’s well-lit— hard to do when the room is lit super dark for a keynote
Spend time with the conference organizer, who is the most connected person at the show.
Bring your video guy, so he can stake out the best angles.
If you have a handout, determine where and when you’ll distribute it.
Network with the other speakers, so you can support them and they can support you— this is how you get more speaking gigs.
And have a good time, since your work is done and you’ve earned it!
Dennis Yu
Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations.
He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications.
Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries.
Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.
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