No matter how “full” someone’s plate is ESPECIALLY when they are overloaded, that’s when they should be communicating and delegating more to alleviate the pressure. See how being busy is not a reason to excuse communication, but a reason FOR communicating and delegating? This is #CID (communicate > iterate > delegate) at work, where we […]
Delegate to alleviate pressure. Read More »
What’s easier— to close a deal in person with someone you already know or to close a deal with a total stranger from the landing page copy that you wrote? Of course, the answer is the former. But what people don’t realize is this… If you aren’t able to close a deal in person, then
I want to give you a tip that only the pros know about how to drive conversions. Read More »
How do you not hire people who show such skill and commitment? And if you’re trying to get a job in a competitive space, I hope this inspires you to up your game.
This is how far job applicants go in wanting to work for us. Read More »
Those who wouldn’t have paid for it now won’t hassle you, potential clients now see you’re someone they want to talk to, and “competitors” will want to partner with you. Don’t be afraid of those who would “steal” from you, since implementing is much harder. Plus, if you’re good, by the time they’ve digested even
Share all your knowledge freely if you want to grow your business. Read More »
How many people are out there selling courses on how to make courses– just like social media gurus on how to sell social media courses to other social media gurus selling courses? But don’t have any experience themselves doing the actual implementation and work?
We have so many courses that we have built a course on making courses! Read More »
DATA = MONEY We put a tagline on every one of our courses (the orange part) to highlight the value theme.
Think analytics and pixels aren’t sexy? Read More »
Convert your Instagram profile to a business page to boost it and get basic stats. Then you can boost FB posts to a worldwide audience segmented by interest or target that you know is highly relevant to what you do or stand for. Use the dollar-a-day strategy to get social proof like here and then
The cheapest way to get massive likes on a post is on Instagram. Read More »
Me: Okay, please study the plans for this tool we’re building and let me know what you think. Me (30 days later): You there? Developer: I was busy, but I can assure you I’m super responsive and get things done. Me: Okay, please study the plans for this tool we’re building and let me know
Developer: I need money and direction, so you should hire me and mentor me. Read More »
No way he was going to be able to talk his way out of it, or so we thought… He was charging us $5,000 a month to manage Google AdWords, but when the client looked at the “change history”, we could clearly see he hadn’t done anything. He wouldn’t have known anyway, since he was
Of course, this gives us a window into their value system and shows us whether they are all about themselves or about actually helping others. Here’s what’s not apparent. The human brain wants to remain consistent against its stated beliefs. When people declare goals publicly, they are holding themselves accountable for what they’ve said. So
There is one hidden reason why I have people set goals. Read More »