95% of my content is from my “Greatest Hits”– content that we boost, allowing it to live forever, continuing to produce. And most of these notifications are from public figure pages we manage, although a few are from old profile posts of mine. If your Facebook marketing is optimized, your feed should be full of […]
This is what my notifications look like on Facebook. Read More »
Don’t make it look like an ad. When you think of ads, you don’t think of: -vertical video. -being sent to a news site (instead of an advertiser’s sure. -vulnerable moments from a WHY story. -amateur production quality. -personal branding. -educational material. -stuff your friends share. -saying thank you. Ads suck, they don’t won’t— you
It’s taken me 22 years to realize the key to effective advertising… Read More »
And I expect it’s only going to get worse. I’ve messaged our main contacts on Facebook and they’ve completely ignored us for weeks on it. You give apps sensitive information. Then they tell Facebook.
But I think about our teammates that are struggling to pay rent and working hard to provide for their families. So a dollar on me is a dollar taken away from them. A dollar into our programs now is $100 of impact over time, as our training programs– mainly education– help young adults for free.
I could live that luxurious lifestyle right now if I wanted. Read More »
Because that’s where this particular client’s customers spend time, not in high-rise corporate board rooms with executives. Not where YOU would be or what you would want. Make videos that will be familiar to your customers, so they don’t look like ads.
Making one minutes videos at a bus stop. Read More »
Both teachers, but in different ways. Justin Ferriman is the co-founder of LearnDash, where we have all our courses. And Caleb Guilliams is the founder of Better Wealth Solutions, helping people discover their WHY and generate long-term wealth.
Two of my favorite people! Read More »
No surprise that Facebook Stories are set to outpace the standard feed. Video Marketing Trends 2019: 13 Industry Experts Teach Us How to Crush It This Year
Thanks for the feature, Promo! Read More »
But time working on clients should be worth MUCH MORE than that if your agency is geared towards performance. A full day of consulting is $10,000. But if that’s applied towards an account spending $10,000 a day, which then generates a million dollars of incremental margin over the next year, would you say the client
I charge $1,500 for an hour of consulting. Read More »
Think again. There is nothing more expensive than incompetence. Either hire pros and pay for their experience or intentionally hire junior people who might cost low wages but a fortune in opportunity cost, distraction, and headaches from botched execution.
You think you’re saving money with junior, low-cost labor? Read More »
The rest of the world is just starting to get their digital lives going and make decisions based on social proof, instead of the hard work of research. We are entering the age of personal selling– where people are so overwhelmed with information overload and the fast pace of society that they make decisions based