I get WAY more reach and engagement posting on LinkedIn than I do on Facebook...

Almost to the point that if I had to choose to keep just one, I might choose LinkedIn.

LinkedIn’s ad platform is weak in so many ways, as was Facebook’s 11 years ago when they first started.

So I play the organic game by sharing what I’ve learned as an entrepreneur, educator, and data geek.

All text updates still work well– not as well as “poetry” before LinkedIn’s algo penalized Josh Fechter and those who followed his amazing techniques.

But while I’m not getting a million+ reach and 20,000+ likes per post anymore, I’m quite happy with 50,000 to 200,000 reach on simple posts like this.

You see I write one or two a week whenever something strikes me– nothing scheduled, no automation, and no timing. This post is at 1:40 am on a Sunday morning, which would fail on Facebook.

But LinkedIn posts continue to build traffic over time, almost like web pages ranking in Google.

Keep following Josh Fechter, by the way– he is the smartest growth marketer on the planet. If anyone knows what’s working or not, you’ll hear it from him first.

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Dennis Yu

Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations. He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications. Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries. Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.

Dennis Yu