Dennis Yu

I'm dumping webinars and podcasts to be on Clubhouse.

Aside from the “millionaires” helping millionaires, I see a lot of stage speakers dominating the rooms.

COVID shut down the conference scene, so the authors, speakers, and coaches have flocked to Clubhouse.
The snowball effect is that speakers invite other speakers they know to speak in their rooms, which they call stages.

I know, since I’m in the digital marketing world– and I’m invited to speak in rooms on these topics.

Perhaps I’m pulled in because I have 5,000 followers (not huge, but enough), which then brings more people into their room. And I do the same thing– inviting the big names up on stage when I see them pop into my rooms.

Clubhouse forces business conversations since you can’t post memes.

Yet some say the whole point seems to self-promote.

This feels more comfortable to me than live-streaming since it’s not a “performance”. We don’t have to move as fast, have a fancy studio, or special effects.
Just your voice and a phone– talking intimately with friends. “This is really podcasting 2.0– interactive podcasting,” says Larry Kim, CEO of Mobile Monkey, a messaging app.

Do you see there is a shift to Clubhouse like we saw cannibalization when other platforms emerged?

After all, the shift has to come from somewhere, since people have only so much time.


Dennis Yu

Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations. You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel. You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.

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