Danny Leibrandt has 246 videos on his YouTube channel. I’m currently #2 with 2,100 views, while the #1 spot is at 2,300 views.

So I’m going to run some Dollar a Day ads to bump this back up to #1 for a few days.

But it’s not about having more views (which is vanity), but quality engagement. So I’m targeting Danny’s audience– people who already have spent a lot of time consuming his awesome content.

The key is that YouTube’s algo has already done the work, so I don’t need to do much here in boosting.

Same works with Facebook, Google, and other feed-driven algos that naturally want to show people the most relevant content.

How cool would it be for YOU to be able to tell folks who had you on their podcast that your episode was #1?