Dennis Yu

Intersection

The “secret” to high engagement on your posts is a combination of content, authority, and audience.

People rip off my content all the time, thinking that if they repost it, they’ll get the same impact.

But they don’t have the audience or authority. So nobody will see it and they’ve not built the trust within a community that what they say is believable.

If I decided to switch directions and start posting about how to fix used cars (I know ZERO about this), I’d have no authority or believability– even with 100,000 followers on social media.

What is YOUR intersection of content, authority, and audience?

And do you need help finding it?


Dennis Yu

Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations. He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications. Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries. Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.

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