Today, I spent time with a small conference organizer who asked us to speak at his event. Because he said he was in alignment with our mission to teach UNTERNS, we were willing to come to teach at our expense– he wouldn’t have to cover travel or pay a speaking fee.
More than half an hour into the call, he said that he was looking only for sponsorships– that we could speak if we bought a sponsorship.
My mistake was that I flipped out on him, especially since this guy is a paid speaker himself. He certainly knew how this works.
What I should have done is quickly apologized for the disconnect. Those who know me can tell you I can cut down people quickly for their mistakes.
But from now on, I’m making a special effort to look the other way and be kind, instead of right.
Dennis Yu
Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.
You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.
You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.
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