Dennis Yu

I've seen thousands of people fail and here's why....

They don’t realize that iteration is like breathing.

If you stop, you’re dead.

You can skip a few breaths and be okay, but stop breathing for just an hour and you’re a goner.

Even for the best of reasons- because you were busy, so-and-so didn’t get back to you, you were going to do it later, or whatever excuse to delay.

Death.

If you’re collecting salary via weekly direct deposit, you can wait almost indefinitely to take action with no consequences.

But if you are an entrepreneur, then your business is like your child in many respects. You’re willing to lose sleep for it, since problems come at inconvenient times.

You can’t reschedule problems to come back at a more convenient time.

I used breathing as the analogy instead of your heart beating because I don’t believe in the 24×7 hustle.

If you’re the heart and stop beating for a few minutes, you get irreversible brain damage and death.

I used to practice holding my breath for up to 3 minutes at a time, so I could practice swimming underwater the length of a regular 25-meter pool and back in a single breath.

So breathing is within your control as a semi-autonomous function. Your heartbeat, not really.

Keep breathing instead of being hit by analysis paralysis!


Dennis Yu

Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations. He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications. Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries. Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.

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