Dennis Yu

On This Day - Facebook

I awoke from a dream and didn’t know where I was. The hotel room looked like any ordinary Hilton, but when I peeled back the curtains, I saw the sprawling, dirty metropolis of Beijing.

And I remembered that I was 13 hours ahead– how far I had come, literally. Jetlagged, disoriented– not like the fantasy George Clooney in “Up In The Air”.

Another time, I’m in Minneapolis in my own bed, but it takes a few moments to wipe away the slumber and realize where I am. Being an entrepreneur is sometimes like a horror film that you don’t know the ending of, nor can publicly admit is scary.

My TravelPro carry-on remembers these cities and experiences, but is forever silent.

The “On This Day” feature of Facebook helps me relish the journey. It gives me balance– low moments when I need a dose of humility and reminders of past success when I need cheering up.

One year ago, you were doing something you probably don’t remember well today. But when reminded, the details come back in full HD.

It’s better than the times you move, pausing to rummage through stuff you hadn’t seen in a while. You cherish these memories and remind yourself to follow up on them.

Are you getting these flashbacks from Facebook more frequently in your newsfeed? Do you wish life was not a slideshow that would only accelerate faster and faster with no pause button?

Go to facebook.com/onthisday and remind yourself of how far you’ve come, my friend.


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Dennis Yu

Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations. He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications. Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries. Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.

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