Toby Surber is the owner of Ad Astra Softwash, with over 7 years of experience in the industry. Toby’s journey began in retail and roofing sales. One day, he dove into YouTube searching for a side gig and discovered pressure washing and window cleaning. With his background in sales, he knew how to approach people […]
From Fighter to Founder: How Toby Surber Built Ad Astra Softwash Read More »
Buying a home is one of the biggest financial decisions you’ll ever make, but for many young professionals and first-time buyers, the process feels overwhelming. Before I left Minneapolis, Dylan Motto and I sat down with Michael Houg, a seasoned mortgage broker from Plymouth, Minnesota. We’d just finished a round of golf, where Michael shared
Michael Houg: Expert Mortgage Advice for First-Time Homebuyers Read More »
Running a digital marketing agency can be incredibly rewarding, but understanding the actual costs involved is critical to success. Many agency owners struggle with overhead, fulfillment, and scalability, but the smart ones know how to structure their operations efficiently. Let’s break down what it really costs to run an agency and how you can maximize
What It Actually Costs to Run a Digital Marketing Agency Read More »
Danny Leibrandt has 246 videos on his YouTube channel. I’m currently #2 with 2,100 views, while the #1 spot is at 2,300 views. So I’m going to run some Dollar a Day ads to bump this back up to #1 for a few days. But it’s not about having more views (which is vanity), but
I’m Usually the #1 Episode for Any Podcast That I’m On– And I’ll Tell You Why Read More »
After auditing hundreds of local businesses, I’ve found that most are only aware of their Google Business Profile and have no understanding of what a Knowledge Panel is. Let’s break down what each does and why they matter. What Is a Google Knowledge Panel? A Knowledge Panel is Google’s verified summary of a person, brand,
Google Knowledge Panels vs. Google Business Profiles: What Local Businesses Need to Know Read More »
It’s not uncommon for agencies to encounter clients who aren’t fully satisfied with their services. Some clients will play what I call “the mystery game.” They’ll ask for a meeting without explaining the issue at hand, leaving the agency to guess what might be wrong. This approach only prolongs the problem and makes it harder
Proven Strategies for Agencies to Effectively Address Client Concerns Read More »
When I asked Logon OBrien, a dedicated cyclist and bike mechanic, about the first thing that comes to his mind when he thinks of Jack Hughes, he immediately pointed to Jack’s remarkable focus. While most people know Jack as the fun, social guy, Logon highlighted how, when Jack’s in work mode, it’s like nothing else
Jack Hughes: Insights From His Friend Logon OBrien on What Makes Him Tick Read More »
Most people in finance pitch products or confuse you with jargon, but Richard Canfield does not. I’ve known Richard for years. We’ve shared stages, spoken to rooms of tradespeople, real estate investors, and business owners. I’ve been a guest on his podcast, and from the start, I noticed something rare: he simplifies complex financial systems
Richard Canfield: The Wealth Mentor You’ve Been Looking For Read More »
Many so-called experts in marketing, PR, and SEO promise results but fail to deliver. They often use ineffective or unethical practices, causing harm to businesses that trust them. If someone can’t demonstrate their expertise through their own work, why would anyone trust them to deliver results? Adam’s cold email is just one example of this
The Rise of Fake Experts: How to Spot Scammers Who Pretend to Be Pros Read More »
Just like every business should have control over their own marketing, your business should also have control over your own assets. Over the last few years, we’ve hired a website developer named Josh Healey to help us build projects. For example, for the last few years we’ve been at a standstill trying to get our
Josh Healey: Have You Disappeared Again? Read More »