Pro-tip for getting the most out of your people, if you are a team lead or managing others...
Allow only ONE item to be a high priority at any point in time. Otherwise, that person will be confused.
Other team members may, out of eagerness, declare something high priority for one of your star performers, overriding what you as the leader have said is the true high priority.
They won’t realize that they’re halting work on something you critically need, because they see only their project– everything else is nebulous to them.
So if you are in a situation with multiple people working on multiple projects, beware of friendly fire.
Make sure every project has ONE lead responsible and make sure each person on the team is maintaining their list of priorities- of which only ONE task can be a high priority at any point in time.
If you’ve not experienced this type of friendly fire, consider yourself lucky. For anyone over 20 people or experiencing rapid growth with junior people, you know what I’m talking about!
Dennis Yu
Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations.
He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications.
Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries.
Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.
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