The other day a man who has made $500 million told me that he is paid on results, not by the hours he clocks.
If he billed hourly, he’d never hit that upside.
More importantly, if his mindset was selling time by the hour, he would be creating incentives to WASTE time.
The longer he takes, the more he would make.
But a performance mindset is about getting the job done, which REWARDS you for getting it done in less time.
Are you setting yourself up to waste time unknowingly?
Or have you so ingrained in your mind that you focus on hours put in instead of driving toward impact?
Start from the goal, measure your impact (not your hours), and your economic situation will change.
I’d rather be celebrating success than waiting for the clock to hit 5 pm each day.
You can make a million dollars or a million excuses— but not both.
Dennis Yu
Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations.
He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications.
Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries.
Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.
