Dennis Yu

Scaling up a team is hard.

People love to talk about the “hustle” (you can do it), the “dream” (follow your passion), and various forms of feel-good, motivational nonsense.

But with that 1% of inspiration comes 99% perspiration via operational processes that run your company day-to-day, task-by-task.

So then you can work ON your business instead of IN your business. If pulling you out of your company would cause it to fail, then you’re just an employee at your business– and you cannot scale.

If you have a true mission– a burning desire to change the world– then you logically must have an obligation to spread your message and impact through an operational process.

That takes the nitty-gritty of hiring people for different roles.

Even with the most clever programming, many challenges are best solved with people, not automation.

Thus, we hire and train young adults from the United States and virtual assistants from the Philippines, working together in a unified process to execute business goals (drive leads and revenue) for clients.

We’ve placed all our processes for fellow entrepreneurs, speakers, agencies, and consultants in Agency Management Course at yourcontentfactory.com/AMC.

One of them is our VA (virtual assistant) Hiring Guide– and it’s our way of providing opportunities to our friends in the Philippines to advance through the levels while giving early management training opportunities for our young adults.

Are you attempting to build your processes from scratch or are you leveraging what is already working for other people?


Dennis Yu

Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations. He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications. Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries. Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.

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