This pinned tweet got half a million impressions, 80% of which were paid.
Of the 50,000 interactions, 98% were paid, but only an admin would be able to spot this.
Whatever works on Facebook, replicate on Twitter with the same content and targeting combos.
Boost for a dollar a day, except you must be extra careful on tightening audiences down since the Twitter algo isn’t as smart. It will waste your money on giant audiences at high auto bids if you let it. I manually bid to 2 cents per engagement or a penny a video view.
I don’t see anyone doing this except for Nick Venezia, who is the smartest advertiser on Twitter I know.
Dennis Yu
Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations.
He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications.
Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries.
Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.