Dennis Yu

Tight Targeting to Boost LinkedIn posts

Sad about Facebook removing interest targeting and that it could probably go away on the various other social networks?

Well, guess what?

You can boost posts on LinkedIn– not at a Dollar a Day, but $10 a day.

But you can target by their job title, the exact company they work at, their skill, where they live, and so forth.

LinkedIn used to cost 20 times more than Facebook but now is only 3 times the price.

Yet if you’re smart about who you’re targeting– like picking an audience of only a thousand highly relevant people, then you’re spending only $50 to bombard them.

I’m not AJ Wilcox, the king of LinkedIn ads, but I can tell you even my simple boosting of LinkedIn posts works wonders– because I have interesting content and tight targeting.

targeting
Boosting LinkedIn posts works wonders

Why do you think they are removing interest targeting?

There could be many reasons– more profit, less government interference, and the inevitable result of GDRP.

This level of precision in the audience is the reason people are willing to pay 3x the cost of Facebook.

Facebook & Instagram: $1/day

YouTube: $5/day (usually fires off)

LinkedIn: $10/day

TikTok: $20/day (unless it’s decreased lately)

Also, use Boolean search operators organically first (before advertising) on LinkedIn to find competitors and uncover the best keywords.


Dennis Yu

Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations. He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications. Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries. Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.

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