Lee Scott in his annual address to the National Retail Federation, noted that in the latest focus group of young shoppers, “Every one of them had given something up, and they were talking about how good they felt about doing that.” Thus, he doesn’t see a rebound in sales any time soon. Look at your life. Are there things that you can give up? Maybe it’s time to do a little housekeeping on your recurring expenses– see what you really need. I’m not saying that you should be ascetic or start being frugal, even. But maybe simplifying your life can be better.
Dennis Yu
Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations.
He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications.
Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries.
Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.
