Dennis Yu

What percent of the time are you REACTING to things versus INITIATING them?

If you believe you’re a leader, at least 50% of your time should be initiating.

If not, is it because you’re too “busy”?

That means you’re not using your time effectively, not delegating, or are an employee fooling yourself that you’re a leader.

If you find yourself exhausted or running out of time each day, start cutting activities and delegating, so you can focus on your priorities.

Use our principle called #DDD (do, delegate, delete) to manage your time and #CID (communicate, iterate, delegate) to run your teams. These are 2 of our 9 principles in our framework of business called the 9 Triangles at yourcontentfactory.com/NTG.

You should have at least 50% of your time free to think, plan, and initiate activities if you want to achieve your big goals.


Dennis Yu

Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations. He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications. Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries. Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.

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