When your team member FAILS, guess whose fault it is?

If they failed for not having enough skills, YOU should have trained them better.

If they just don’t seem to get it, YOU should have put them in the right role.

If they’re not motivated, YOU should have aligned with their goals and actively helped them get there.

If they don’t treat your customers well, YOU should be treating them better to set the example.

If they stole from you, YOU should have a stronger qualifying process.

I had a co-founder rip me off blind, rationalized away— and I know it’s my fault for letting it get that far.

Real leaders know that 99% of the time, it’s a problem with management, not your team member.

The rookie manager blames his people, while the pro manager knows that their job is to take care of their people and help them succeed!

Instead of being a policeman, be a coach, mentor, and cheerleader.

Dennis Yu

Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations. He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications. Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries. Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.

Dennis Yu