Darryl said that she should take time to grieve and when she’s ready in a few days, they can take care of things. “Here’s my personal cell phone number. You can call me any time, day or night.”
And I’ve seen Darryl give out his cell phone number dozens of times.
He shows me his screen time on his iPhone and he averages 20 hours and 3 minutes a day, meaning he sleeps less than 4 hours a night. And it means he has the worst phone addiction I’ve ever seen.
Over the last 30 years, his firm, Isaacs & Isaacs, has helped 60,000 people through some of the worst moments of their lives.
“Hey, I’m nobody special. I’m just Darryl,” he says.
He calls me when I’m on the way to his house, saying he’s going to the grocery store. “What can I get you?” he asks. And when I get to the house, the fridge is full of yummy things I like to eat. He got everything on the list, even asking the clerk to find my favorite junk foods.
He’s one of the best-known attorneys on the planet. Even the lawyers that have done billions clamor to get coaching in his group.
I Googled him before meeting (don’t we all do that?) and saw he had a bunch of Super Bowl commercials, some with 15 million organic views. They were cheesy
When we went to the University of Kentucky basketball game, the head coach and players came up to him to chat. We got to go to the locker room, see the facilities in a way that fans can only dream of.
I have spent months trying to figure out his secret.
Is this just a big act? Maybe he’s putting on a good show like your favorite actor.
But it turns out, his strategy is just to make everyone feel special.
