Yesterday someone said I was the world's greatest VA (Virtual Assistant).

Some people might take offense at this– to be relegated to a low-wage, outsourced function.

Or to be the “world’s best” VA is to akin to being prison inmate of the year or being told that you throw well for a girl– a backhanded compliment.

But I found great meaning in the compliment.

It means that people see me as a servant leader– not too important to wash other people’s feet.

It means that we are constantly thinking of our people’s well-being, to treat them as extended family.

I’ll do anything for our people– not because it’s moral high ground or creates loyal employees, but because it makes me feel good.

We have a dozen VAs on our team, mostly from the Philippines– amazing, happy, loyal people.

We couldn’t operate without them.

Another way to serve besides being a VA is to be like Steven Spielberg or George Lucas, directing talents like Harrison Ford and Tom Cruise.

Harrison Ford, as talented as he is, couldn’t do everything all by himself– he needs a team of people to support him.

Have you considered where you can be of the greatest service, to lift where you stand?

Dennis Yu

Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations. You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel. You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.

Dennis Yu