The following is a guest post by Dr. Grant Dennis.

Benevolence.

It quite possibly could be the very thing that our community will require to survive during the pandemic that has now taken us into 2021.

Benevolence is simply the act of giving without any expectation of return; it is a nice gesture, or the act of paying it forward to the next person.

I have witnessed firsthand the power that beholding a benevolent posture can have — not only on the people of your community but on yourself, as well.

I went into a few local restaurants back in March 2020, when the pandemic first hit. Many small businesses and restaurants were being shut down and were massively impacted financially.

I decided to start a $100 tab, and told anyone in the community that needed some extra support to go and pick up a pizza, or pick up a sack lunch, “on Dr. Grant’s tab.” 

This served two purposes: to help local businesses garner more business but also to help people in my community who were massively impacted by the pandemic.

But, there was also a third purpose that I didn’t appreciate at first. At a time when most are living in a state of fear and disempowerment due to circumstances outside of their control; it provided me with a new sense of empowerment. 

So, as we head into a new year, and we close the book on a year that could be described with every adjective except for “normal,” I would encourage you to step out of your comfort zone and make one small implementation in your life that I know can have a massive impact – not only on yourself but also on everyone in your community.

Join me in choosing just one local small business every week and supporting them in whatever way you feel like – from a place of benevolence.

Start a tab, purchase an item and donate it, or simply go and buy their particular product or service and tip extra.

I think you will find that if you make this commitment to your community and yourself, you will find a huge leap in abundance, empowerment, and fulfillment that will propel you to have the best year that you have ever had on so many levels in 2021.

Yours in health,

Dr. Grant Dennis

Dennis Yu

Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations. He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications. Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries. Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.

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