I get more engagement and sales on LinkedIn than most of the Linkedin consultants who talk all day about how to be successful in building your brand on LinkedIn.
This tells me that there’s no “secret formula” to drive engagement and sales on LinkedIn.
Just like there’s no magic phrase to say to a random woman to get her to fall in love and marry you at first sight.
What’s worked for me:
– Focusing on building relationships with a few key people.
– Doing everything I can to create value for them and show I care.
– Have the patience to know that when they have an opportunity, they’ll reach out to me first and bring me in.
– Lifting up people I believe in– sharing their knowledge and being grateful since that generates more sales, more referrals, and more friends.
– Do this repeatedly over time, to build a base of raving fans, partners, employees, and customers.
What’s worked for you?
Dennis Yu
Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations.
He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications.
Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries.
Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.