And for many of us, our phone IS our computer.
70% of our phone time is inside apps, as opposed to making calls, texting, or using native functions.
So what you have on your home screen is an indicator of what you spend your time doing and where your priorities are.
Here’s my home screen.
What it says about me is that I’m focused on productivity apps— building my business, managing projects, and communicating.
To the last bit, I’m spending a LOT of time in social networks, especially the new ones hugely popular with folks under 30.
This is where our new generation of customers, entrepreneurs, and leaders are being formed.
So I want to understand and appreciate it instead of brush it off.
What’s on your home screen?
Dennis Yu
Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations.
He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications.
Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries.
Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.