Dennis Yu

Admit It - You're Struggling as a Small Business

We pretend everything’s just fine to our fellow business owners and friends. But the truth is, we all struggle – we’re calm on the surface but paddling like mad below the water.

Each week, payroll’s a gamble because you’re not always sure where the funds are coming from to pay your people. And you have to smile behind that cold sweat, or who’d be interested in working for you or doing business with your company?

You know you’d like to tell your employees, but they don’t really care. It’s not their business. You want to get them to think for themselves, take initiative, and do things that just seem obvious to you.

But you don’t have time to chase them or pursue all the hot new leads that just came in, and you don’t have the money to always do things right. Because if you just had a little more cash, you wouldn’t have to take shortcuts, spend so much valuable time away from your family putting out fires, and make excuses to your clients about your product or service problems.

That’s the story Infusionsoft’s founders recently told, echoed by most small businesses. If you’re a small business that hasn’t struggled, I’d like to talk to you and duplicate your genes. For science, of course.

As for the rest of us, we have to use the tried and true strategies.

You don’t have time to pursue every new lead while also nurturing your existing customers. Really, you have so many systems for your email program, website, customer database, accounting, etc., that you don’t even have an accurate picture of your business.

You’re drowning in a multitude of tools that each solve a specific problem – and they all seem necessary – which means you’re spending time doing stuff unrelated to your passion, the thing that got you into business. You’re not doing what you’re uniquely talented at.

And then you have prospects you have to explain your services over and over again to. If only you could automate that.

Worse, you might be cold-calling people or spending money on marketing with hazy ROI. But you have to spend money to make money, right?

I found something last month that solved this problem for our business.

It slices, it dices – and if you act now, you’ll get another set absolutely free. Just pay for additional shipping and handling.  Unfortunately, we’re kidding.

I wish there was a one-click solution, but the next best thing does exist. It’s a tool that:

  • automatically follows up with interested customers, so you don’t have to.
  • builds landing pages on the fly (no programming) that tie to your database.
  • keeps track of all your customers in one place across all of your systems – no more disorganization and lost revenue.
  • tells you when a prospect is ready to buy, so you don’t waste time chasing butterflies.
  • has an integrated email system, so you don’t have to hire a programmer.
  • bills your customers automatically each month and even reminds them if their card didn’t go through.

In short, it allows you to be a business owner, not an employee who frantically runs around to put out fires.

I’ve built software systems for 20 years – for companies like American Airlines and Yahoo! – and I’ve managed some of the most complex databases in the business. Here’s how this tool makes me feel:

It’s like I just spent three laborious weeks climbing my way to the top of Mount Everest, only to discover there’s a Starbucks right there. And on the other side? Why, a fleet of luxury tourist buses?

Infusionsoft has been the answer to our prayers. I don’t have to chase unmotivated employees that manually put together every proposal or hunt every (now stale) lead in our system or fiddle with computer software nonsense.

But, there are a few things you need to do, which is why some people jokingly call this platform ConfusionSoft. Check out this video – you can thank me later!

Dennis Yu

Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations. You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel. You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.
I'm a member of Blitzmetrics Academy and a friend of Dennis to boot. Not only is Dennis highly intelligent and full of great and creative ideas, he's also incredibly generous with both his knowledge and his time. Success couldn't come to a better guy. Thank you for all that you do for the world, Dennis! 🙏

Michael Pacheco


Thanks 🙏 for being shining light in this industry. Love what your building for works overseas too network for jobs so innovative. Dennis helped me navigate having bad experiences with marketing agencies and doing dollar a day marketing which has helped my personal brand tremendously. Highly recommend.

Eric Skeldon

Founder at Kingdom Broker

Working with Dennis has been a delightful experience. After meeting him in 2015 I got to collaborate with him on countless occasions. His understanding for state-of-the-art marketing, his implementation, and his leadership put him into the top 0.01% of marketers and mentors.

Jan Koch

Ihr kompetenter Partner für innovative KI-Strategien.

I had the pleasure of interviewing Dennis for my podcast in 2021 and since then we have maintained a friendship that grows with each interaction. I have seen Dennis' devotion to his friends and clients firsthand, and our conversations often result in us talking about how we can provide more value to the people around us. He is someone whom I can ask questions on a technical level, and look to on a personal level. If you have any hesitancy about hiring him, get over yourself and do it!

Isaac Mashman

Help scaling personal brands.

Geez, where do I start recommending Dennis? First, he is an absolutely brilliant marketer who understands where marketing is today and where it's going tomorrow. He also has an incredible passion for the International Worker community. The lessons he has taught me from his almost 20 years of experience hiring International Workers have been immense. Most importantly though. Dennis Yu is someone who wants the absolute best for you and is willing to tell you the truth. Dennis sat with me at a point in my business where I was floundering but did not want to admit it. He asked some very straight forward questions to get me to admit my issues, highlighted the issues, and then helped me create a roadmap to success.

Atiba de Souza

International Keynote Speaker | Video Content Superman | Superconnector |

Dennis, which I had the pleasure of working with is one of the most giving, honest and tell you as it is person I ever know. The knowledge this man has is remarkable and he just gives it out freely. He is not pretentious and always entertain anyone big or small in the industry always willing to help. If you ever get a golden opportunity to work with him or mentored by him say YES!. You will notr regret Dennis, which I had the pleasure of working with is one of the most giving, honest and tell you as it is person I ever know. The knowledge this man has is remarkable and he just gives it out freely. He is not pretentious and always entertain anyone big or small in the industry always willing to help. If you ever get a golden opportunity to work with him or mentored by him say YES!. You will not regret

Nixon Lee

The PR Whisperer

Ready To Take Your Marketing Game To The Next Level?

Register today for the Dollar-A-Day Coaching Program and accelerate your growth journey!

Scroll to Top