Dennis Yu

12 Things You Didn't Know about Heather Dopson

As a social media strategist, Heather Dopson‘s passion to help others grow their online presence is overwhelming. She understands utilizing social means more than marketing, distribution channels, and cute pictures of cats.

Formerly the Social Operations Manager at Infusionsoft, she built the social business infrastructure by implementing Social Customer Service, Social Voice of Customers, Social Recruiting, and Employee Social Advocacy programs.

Heather continues to help others with their business’s social presence with honest criticism, empowering owners and employees alike to get involved socially.

Here are some facts about her:

1) Before becoming a social operations manager, she was in the Air Force and was a cop.  And this gave her the toughness to be able to deal with people from all walks of life.  If you’re running social in your company, you’ll have to pick your battles with others in marketing, operations, customer care, IT, creative, SEO, and so forth.

2) She has a hedgehog named Viggo. Her dog died last year, but Viggo is a prickly friend.  He weighs in at just under one pound.

3) Her passion is educating and helping small businesses succeed. She guided the development of Infusionsoft products, employee engagement, and customer education.

4) She made it her mission to stop the confusion of Internet Marketing and be the guiding light for businesses and individuals wanting to leverage the immense power of Social Media.

5) She teaches classes focusing on Facebook and online marketing as she understands the tremendous value in educating the masses about the lucrative power of the Internet.

6) She believes in the importance of empowering employees to build a brand.

7) Although she is a Native Texan, she grew up on a working ranch in Oklahoma and has been riding horses since she was in her mother’s belly.

8) She strongly believes fear is what holds most brands back from truly harnessing the power of social media.

9) She is known for her brutal honesty. She’ll say what needs to be said even if you don’t want to hear it.

10) Heather’s main inspirations for social are Jay Baer and Gary Vaynerchuk, helping businesses understand how to weave social into their marketing plans.

11) She believes if everyone truly provided exceptional customer service, brands could reduce their spending on lead gen, marketing, and retention plans.

12) She will always be the voice for the voiceless & stand up for the underdog.

If you’re ever in need of good social advice or just someone awesome to follow, give Heather a shout:

Twitter: https://twitter.com/heatherdopson

Facebook: https://www.facebook.com/theheatherdopson

Dennis Yu

Dennis Yu

Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations. You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel. You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.
I'm a member of Blitzmetrics Academy and a friend of Dennis to boot. Not only is Dennis highly intelligent and full of great and creative ideas, he's also incredibly generous with both his knowledge and his time. Success couldn't come to a better guy. Thank you for all that you do for the world, Dennis! 🙏

Michael Pacheco

Marketer

Thanks 🙏 for being shining light in this industry. Love what your building for works overseas too network for jobs so innovative. Dennis helped me navigate having bad experiences with marketing agencies and doing dollar a day marketing which has helped my personal brand tremendously. Highly recommend.

Eric Skeldon

Founder at Kingdom Broker

Working with Dennis has been a delightful experience. After meeting him in 2015 I got to collaborate with him on countless occasions. His understanding for state-of-the-art marketing, his implementation, and his leadership put him into the top 0.01% of marketers and mentors.

Jan Koch

Ihr kompetenter Partner für innovative KI-Strategien.

I had the pleasure of interviewing Dennis for my podcast in 2021 and since then we have maintained a friendship that grows with each interaction. I have seen Dennis' devotion to his friends and clients firsthand, and our conversations often result in us talking about how we can provide more value to the people around us. He is someone whom I can ask questions on a technical level, and look to on a personal level. If you have any hesitancy about hiring him, get over yourself and do it!

Isaac Mashman

Help scaling personal brands.

Geez, where do I start recommending Dennis? First, he is an absolutely brilliant marketer who understands where marketing is today and where it's going tomorrow. He also has an incredible passion for the International Worker community. The lessons he has taught me from his almost 20 years of experience hiring International Workers have been immense. Most importantly though. Dennis Yu is someone who wants the absolute best for you and is willing to tell you the truth. Dennis sat with me at a point in my business where I was floundering but did not want to admit it. He asked some very straight forward questions to get me to admit my issues, highlighted the issues, and then helped me create a roadmap to success.

Atiba de Souza

International Keynote Speaker | Video Content Superman | Superconnector |

Dennis, which I had the pleasure of working with is one of the most giving, honest and tell you as it is person I ever know. The knowledge this man has is remarkable and he just gives it out freely. He is not pretentious and always entertain anyone big or small in the industry always willing to help. If you ever get a golden opportunity to work with him or mentored by him say YES!. You will notr regret Dennis, which I had the pleasure of working with is one of the most giving, honest and tell you as it is person I ever know. The knowledge this man has is remarkable and he just gives it out freely. He is not pretentious and always entertain anyone big or small in the industry always willing to help. If you ever get a golden opportunity to work with him or mentored by him say YES!. You will not regret

Nixon Lee

The PR Whisperer

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