Dennis Yu

Look at How Powerful Crowdsourcing Information is in Writing Listicles

I’ve practiced this technique countless times. It’s super easy and also powerful.

Crowdsourcing is when you reach out to your following to collect information on a subject from them.

We all have subjects we don’t know much about. With such great fans, friends, and followers, we can reach out and find more information about a subject and write about what we’ve found.

Harvesting expertise by asking your followers also opens the door for their friends to contribute. This supercharges your results by adding more valuable information on the topic.

A perfect example of this took place on Facebook when I asked my followers how real estate agents can dominate their local markets. Andrew Fawcett-Wolf, a friend of mine, called on Pete Flint for his expertise. This was his reply:

From my experiences running Trulia and being in the industry for the last 13 years. Real estate is fundamentally a service industry, the most important thing is the need to deliver the very best service in their local market and also add unique touches that get your brand shared between customers – driving word-of-mouth adoption and virality. Be highly visible on major consumer destinations, e.g. Trulia/Zillow and other local ones. These typically will deliver good payback and ROI as long as the leads are followed up quickly and professionally. Augment your team if you cannot follow up by yourself, otherwise, you will waste money. Be analytical about how much you spend, and where you spend it, so you are continuously optimizing for the most profitable and scalable channels. Use the best of breed technology tools, for CRM, marketing, website, etc. helps you deliver on service and scale” – Pete Flint

This is expert insight from a real estate industry leader and online marketing, given to me simply because I asked. Now I know dominating local real estate markets needs great service, being highly visible, and using tools and metrics to optimize my efforts.

Plus, many of the people responding are saying positive things about me and our company, which we can add to our Content Library, through the process we have in place to collect positive mentions.

I can then assemble my listicle using all of this valuable information I have collected while simultaneously building my personal brand.

Think about how much it costs to produce a listicle like this- to run every step of the process. Locating contributors and sorting through articles for relevant information can be a tedious task.

Crowdsourcing to create listicles can produce a wealth of knowledge stored in one location, saving you precious time and energy.

These articles themselves are interesting, but even more powerful is teaching the processes so that fellow marketers can create articles written in their focus areas, even if they lack the expertise.

Of course, using this technique requires the person asking the question to have a moderate social media base. If not, you will need to ask the question on multiple channels.

Without it, only a few responses might be captured. This is why establishing your authority and continually growing your brand are vital to successfully crowdsourcing information.

Let us know how you have used your network to crowdsource information.


Dennis Yu

Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations. You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel. You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.
I'm a member of Blitzmetrics Academy and a friend of Dennis to boot. Not only is Dennis highly intelligent and full of great and creative ideas, he's also incredibly generous with both his knowledge and his time. Success couldn't come to a better guy. Thank you for all that you do for the world, Dennis! 🙏

Michael Pacheco


Thanks 🙏 for being shining light in this industry. Love what your building for works overseas too network for jobs so innovative. Dennis helped me navigate having bad experiences with marketing agencies and doing dollar a day marketing which has helped my personal brand tremendously. Highly recommend.

Eric Skeldon

Founder at Kingdom Broker

Working with Dennis has been a delightful experience. After meeting him in 2015 I got to collaborate with him on countless occasions. His understanding for state-of-the-art marketing, his implementation, and his leadership put him into the top 0.01% of marketers and mentors.

Jan Koch

Ihr kompetenter Partner für innovative KI-Strategien.

I had the pleasure of interviewing Dennis for my podcast in 2021 and since then we have maintained a friendship that grows with each interaction. I have seen Dennis' devotion to his friends and clients firsthand, and our conversations often result in us talking about how we can provide more value to the people around us. He is someone whom I can ask questions on a technical level, and look to on a personal level. If you have any hesitancy about hiring him, get over yourself and do it!

Isaac Mashman

Help scaling personal brands.

Geez, where do I start recommending Dennis? First, he is an absolutely brilliant marketer who understands where marketing is today and where it's going tomorrow. He also has an incredible passion for the International Worker community. The lessons he has taught me from his almost 20 years of experience hiring International Workers have been immense. Most importantly though. Dennis Yu is someone who wants the absolute best for you and is willing to tell you the truth. Dennis sat with me at a point in my business where I was floundering but did not want to admit it. He asked some very straight forward questions to get me to admit my issues, highlighted the issues, and then helped me create a roadmap to success.

Atiba de Souza

International Keynote Speaker | Video Content Superman | Superconnector |

Dennis, which I had the pleasure of working with is one of the most giving, honest and tell you as it is person I ever know. The knowledge this man has is remarkable and he just gives it out freely. He is not pretentious and always entertain anyone big or small in the industry always willing to help. If you ever get a golden opportunity to work with him or mentored by him say YES!. You will notr regret Dennis, which I had the pleasure of working with is one of the most giving, honest and tell you as it is person I ever know. The knowledge this man has is remarkable and he just gives it out freely. He is not pretentious and always entertain anyone big or small in the industry always willing to help. If you ever get a golden opportunity to work with him or mentored by him say YES!. You will not regret

Nixon Lee

The PR Whisperer

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