And for many of us, our phone IS our computer.
70% of our phone time is inside apps, as opposed to making calls, texting, or using native functions.
So what you have on your home screen is an indicator of what you spend your time doing and where your priorities are.
Here’s my home screen.
What it says about me is that I’m focused on productivity apps— building my business, managing projects, and communicating.
To the last bit, I’m spending a LOT of time in social networks, especially the new ones hugely popular with folks under 30.
This is where our new generation of customers, entrepreneurs, and leaders are being formed.
So I want to understand and appreciate it instead of brush it off.
What’s on your home screen?
Dennis Yu
Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.
You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.
You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.
