Marketers will RUIN LinkedIn in 2018 as they do with any new opportunity.

The “hero story” formula is super effective and you’re seeing it demonstrated right here.

Open with an attention-getting comment– perhaps drama, impending failure, or controversy.

Then use one-sentence paragraphs for easy reading.

Don’t use images or video– no links, either.

Instead of showing screenshots of your success or details of your product, tell a story in just text.

You’ll get way more impressions and comments, which drives more people to participate.

And because so few people post on LinkedIn, your posts will last for several weeks in the timeline, especially if you continue to comment to stoke the fire.

End your post with an inspiring point!

Like, there is an AMAZING opportunity on LinkedIn right now for those who are willing to take action to reap the benefits!

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