Dennis Yu

Ask for what you want. Be specific.

I believe the main reason people don’t get what they want is simply because they don’t ask for it specifically.

Don’t just ask for a job– say you’re a digital marketer serving dentists to attract dentists to hire you.

Don’t just say you need a mentor– say you’re trying to get Descript and Frame.io to integrate into producing deep fake videos.

Don’t just say you want to lose weight– ask who wants to join you in doing 100 burpees at 5 pm today at the Val Vista Lakes Clubhouse.

Don’t just say you want to make a million dollars– ask who wants to join you in creating the ultimate Influencer Marketing ecosystem with the footage you shot last week with Jake Paul.

People think that the broader their ask, the more people they can reach and the more help they can potentially get, right?

But when you ask specifically, you’re allowing your friends and your friends of friends to respond with exactly what you need.

Have you tried this?
Let me know how you’ve found it to work.


Dennis Yu

Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations. You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel. You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.

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