Dennis Yu

If you don't quit, you win

I’ve been analyzing the most successful people and how they win when most people fail.

You’d think the differentiating factor would be intelligence, luck, money, or connections.

Nope.

The #1 factor is perseverance.

Great things take years to build— and that means being able to keep going through the inevitable ups and downs.

Having a great team will help you weather the storms.

Having money will give you more cushion when things are tight.

But perseverance is the main ingredient among the folks I know— to not let discouragement cause you to give up.

Because if you don’t quit, you win.

Send a clear message to yourself that you’re committed to achieving your goals.

Even if your history has been to give up early and not have success.

You got this!


Dennis Yu

Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations. You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel. You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.

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