The other day a man who has made $500 million told me that he is paid on results, not by the hours he clocks.
If he billed hourly, he’d never hit that upside.
More importantly, if his mindset was selling time by the hour, he would be creating incentives to WASTE time.
The longer he takes, the more he would make.
But a performance mindset is about getting the job done, which REWARDS you for getting it done in less time.
Are you setting yourself up to waste time unknowingly?
Or have you so ingrained in your mind that you focus on hours put in instead of driving toward impact?
Start from the goal, measure your impact (not your hours), and your economic situation will change.
I’d rather be celebrating success than waiting for the clock to hit 5 pm each day.
You can make a million dollars or a million excuses— but not both.
Dennis Yu
Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.
You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.
You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.
