Building processes and systems to scale is much harder than having a small biz with your buddy as your business partner.
More people mean more problems– and everyone will have an opinion, whether they are qualified to give it or not.
Seek growth via credible advisors– people who have repeatedly done what you’d like to do.
Treat failures along the way not with despair or frustration but as opportunities to continue tuning your people, process, and platform.
You are a mechanic building an engine– more complex than a bicycle, but worth it.
Dennis Yu
Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.
You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.
You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.
