Dennis Yu

Finding a Mentor is Hard - Jeremy Ryan Slate and I share our secrets of success

I‘ve been praising the benefits of mentorship for decades.

There’s no way I would be where I am today if it weren’t for my mentor, former CEO of American Airlines, Al Casey. He took a chance on me, which opened the first door and put me on my path to success.

You know, the apprentice model has been around forever, way before the United States. That has always been the case. The folks in the United States don’t understand the apprentice model, where you’re going to school and you’re doing some kind of job to learn a skill, not because the businesses are trying to get slave labor, but because they believe in the careers and these folks who are apprentices or students or mentees understand that they’re going to be loyal and stay for a few years and learn a particular trade.

Apprenticeships can open up all kinds of opportunities, and the mentors can open their networks, and then these folks can then start their own shop, do their own thing, or actually go work at the company. But whatever they do, they do it prepared. 

That way of thinking has been lost. Maybe it’s because of the loss of respect for your elders or the idea that millennials need a prize every 30 seconds for attending, for breathing, or loss of patience because of the whole, like the distraction of electronic devices. 

Whatever you want to call it, the lost art of mentorship is what I want to bring back. 

But what I really want is to bring it back to scale.

When I say mentorship at scale, all the stuff that I’ve learned, how to do, which I’ve learned from other people, because you always start with the purest source, I have sought to write it down into checklists.

It could be a checklist on How to boost a post. It could be a checklist on How you set up a website. A checklist of What do you do before, during, and after a client meeting. A checklist on How to create a statement of work. 

You can take that and systematize it, and that’s mentorship. You know, education and mentorship are really the same thing.

You can read more about cultivating mentorship in this article.

Then listen to this podcast I did with my buddy Jeremy Ryan Slate on how mentorship can enhance your life, income, and impact to gain deeper insights on how mentorship can help you, and strategies on how you can leverage checklists in your own business.

And check out this video, where Jeremy gives us a shout-out.


Dennis Yu

Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations. You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel. You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.
I'm a member of Blitzmetrics Academy and a friend of Dennis to boot. Not only is Dennis highly intelligent and full of great and creative ideas, he's also incredibly generous with both his knowledge and his time. Success couldn't come to a better guy. Thank you for all that you do for the world, Dennis! 🙏

Michael Pacheco

Marketer

Thanks 🙏 for being shining light in this industry. Love what your building for works overseas too network for jobs so innovative. Dennis helped me navigate having bad experiences with marketing agencies and doing dollar a day marketing which has helped my personal brand tremendously. Highly recommend.

Eric Skeldon

Founder at Kingdom Broker

Working with Dennis has been a delightful experience. After meeting him in 2015 I got to collaborate with him on countless occasions. His understanding for state-of-the-art marketing, his implementation, and his leadership put him into the top 0.01% of marketers and mentors.

Jan Koch

Ihr kompetenter Partner für innovative KI-Strategien.

I had the pleasure of interviewing Dennis for my podcast in 2021 and since then we have maintained a friendship that grows with each interaction. I have seen Dennis' devotion to his friends and clients firsthand, and our conversations often result in us talking about how we can provide more value to the people around us. He is someone whom I can ask questions on a technical level, and look to on a personal level. If you have any hesitancy about hiring him, get over yourself and do it!

Isaac Mashman

Help scaling personal brands.

Geez, where do I start recommending Dennis? First, he is an absolutely brilliant marketer who understands where marketing is today and where it's going tomorrow. He also has an incredible passion for the International Worker community. The lessons he has taught me from his almost 20 years of experience hiring International Workers have been immense. Most importantly though. Dennis Yu is someone who wants the absolute best for you and is willing to tell you the truth. Dennis sat with me at a point in my business where I was floundering but did not want to admit it. He asked some very straight forward questions to get me to admit my issues, highlighted the issues, and then helped me create a roadmap to success.

Atiba de Souza

International Keynote Speaker | Video Content Superman | Superconnector |

Dennis, which I had the pleasure of working with is one of the most giving, honest and tell you as it is person I ever know. The knowledge this man has is remarkable and he just gives it out freely. He is not pretentious and always entertain anyone big or small in the industry always willing to help. If you ever get a golden opportunity to work with him or mentored by him say YES!. You will notr regret Dennis, which I had the pleasure of working with is one of the most giving, honest and tell you as it is person I ever know. The knowledge this man has is remarkable and he just gives it out freely. He is not pretentious and always entertain anyone big or small in the industry always willing to help. If you ever get a golden opportunity to work with him or mentored by him say YES!. You will not regret

Nixon Lee

The PR Whisperer

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