A client got pissed at me for not working on a Sunday.

We did deliver on Monday, but they still berated me about the importance of deadlines, as if I didn’t know.

I stood up for our team, copying them and the client team members, letting them know that it was NOT okay to expect work on Sunday.

We want our people to rest on the weekend, spend time with their families, and have a happy life.

Remember that deadlines can be negotiated. Communicate up front your expectations and take care of your team.

You can pull the fire alarm once in a while, but if you make everything an emergency, you will burn your people out.

The client is NOT always right.

If you don’t take care of your team, then who is going to take care of your clients?

Dennis Yu

Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations. He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications. Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries. Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.

Dennis Yu