Facebook’s ad groups/sets– how to best use them
Google PPC pros have long-awaited this. First off, relax! You don’t need to do anything with your existing campaigns. Each […]
Facebook’s ad groups/sets– how to best use them Read More »
$88 to reach 360 people?
That works out to a $240 CPM, which, if true, would be double what we’d pay on LinkedIn. Good news
$88 to reach 360 people? Read More »
Facebook knows who your best friends are and what you did last night
You can do some crazy data mining on your competitors and your own page right now. And you may have
Facebook knows who your best friends are and what you did last night Read More »
What happens when you go to facebook.com/apple?
It’s here: If you were Apple, wouldn’t you go grab this? At the same time, we know that Apple isn’t
What happens when you go to facebook.com/apple? Read More »
Top 10 Things That I Learned at #L2E
You should build your network before you need it. Work toward your strengths. Tell your story. Dancing is good! Network
Top 10 Things That I Learned at #L2E Read More »
Will the real Facebook newsfeed algorithm please stand up?
It’s the trendy topic to either bash on Facebook for declining reach or to pretend to “crack the code” on
Will the real Facebook newsfeed algorithm please stand up? Read More »
COX Cable is taught a lesson by the former head of social customer care of GoDaddy
They charged him $25 for his debit card being declined. Here’s what happened: Do you think cable companies should be
COX Cable is taught a lesson by the former head of social customer care of GoDaddy Read More »
I love you all THIS much!
You know my mission is to create jobs for all of you via structured, self-paced training. We are combining the
I love you all THIS much! Read More »
Dennis Yu is an interesting target for boosted posts!
You know my new-found love for boosted posts. One of my complaints has been that core audience targeting hasn’t been
Dennis Yu is an interesting target for boosted posts! Read More »
I stand corrected: BOOST works if…
IF your expectations are to drive engagement, not immediate conversions. IF it’s part of a strategy that includes all 3
I stand corrected: BOOST works if… Read More »