I added one GitHub repository to Claude and got five plugin cards, a GitHub permission warning, and a row of gear icons. Here is what each layer means—and the clean setup I recommend.
I Added One Claude Marketplace. Why Did Five Plugins Appear? Read More »
A technically correct media test can still be a terrible office neighbor. Here is the exact mute-first rule we now put into our agent instructions—and the public system that keeps every distributed copy from drifting.
Why Our AI Agents Mute Video Before Testing It Read More »
For an owner-led small business, individual Claude Max accounts plus portable shared context beat putting the company brain inside one AI workspace.
Why I Recommend Individual Claude Max Accounts for Small Businesses Read More »
How we share DataForSEO across individual Claude and ChatGPT accounts without sharing credentials or losing control of spend.
Share the Tool, Not the Password Read More »
Agent running time is not human working time. Use this evidence-first daily audit to measure threads, turns, response gaps, concurrency, prompt quality, MAA cycles, and verified output.
The 24-Hour AI Work Audit: Is Your Team Really Using AI? Read More »
Timothy Arthur of e3 Webcasting asked why anyone pays $200 for a conference. The answer: score the room, put practitioners on stage, and turn event footage into AI skill files that sell tickets.
Everyone wants to rename SEO. AEO. GEO. Whatever the next acronym is. But the thing underneath has not changed. I
Why AEO, GEO, and SEO Are the Same Thing Read More »
How we audited Dr. Karen Sutherland from the 4th Shusha Global Media Forum: a 53/100 score with evidence, the placeholder-URL lesson, a ten-agent Claude Cowork install, and the repeatable process behind all of it.
Nathaniel Hoopin Nate Kenney logged a million jumps before he went viral. His dad counted them. Here is what that actually taught him about persistence.
Hoopin Nate Took a Million Jumps Before SportsCenter Ever Noticed Read More »
I took a raw hour of video and got back a 42-minute clean cut — filler words gone, 15 minutes
I Ran an Hour of Raw Video Through Our Content Agent. Here’s What Came Back. Read More »